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Bradley Schnitzer

Email Marketing Consultant

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How to Run a Price Hike Campaign That Drives Tons of Sales & Protects Customer Trust

Posted on May 11, 2026May 7, 2026 by brad9455
How to Run a Price Hike Campaign That Drives Tons of Sales & Protects Customer Trust

4 emails. 5,600 subscribers. $23,690.41. Here’s the psychology behind a price hike campaign that drives serious sales and makes customers happy with higher prices.

CategoriesCampaign Teardowns & Case Studies

Why Plain Text Emails Outperform Designed Ones More Than Marketers Admit

Posted on May 4, 2026April 30, 2026 by brad9455
Why Plain Text Emails Outperform Designed Ones More Than Marketers Admit

“Polished, heavily designed emails perform better” is one of the most common and costly email marketing mistakes. Here’s why plain text wins and where design actually fits in.

CategoriesEmail Copywriting & Design

You’re Using Testimonials All Wrong

Posted on April 27, 2026April 24, 2026 by brad9455
You’re Using Testimonials All Wrong

A testimonial that doesn’t speak to where the reader is right now is useless. Here’s how to match the right proof to the right moment.

CategoriesEmail Copywriting & Design

What a High-Converting Front-End Offer Actually Looks Like

Posted on April 20, 2026April 18, 2026 by brad9455
What a High-Converting Front-End Offer Actually Looks Like

Most of your growth to seven figures runs through acquisition. And most of your acquisition success runs through your front-end offer. Here’s what that offer needs to do.

CategoriesRevenue Optimization

The Most Important Skill in Email Marketing Has Nothing to Do With Writing

Posted on April 13, 2026April 10, 2026 by brad9455
The Most Important Skill in Email Marketing Has Nothing to Do With Writing

Most people think email marketing is a copywriting problem. It isn’t. Here’s what actually separates good email marketers from great ones.

CategoriesEmail Strategy & Retention

7 Ways to Increase Cart Size Without Discounting

Posted on April 7, 2026April 7, 2026 by brad9455
7 Ways to Increase Cart Size Without Discounting

Boosting revenue per order, also known as Average Order Value (AOV), offers some of the fastest returns in eCom. Here are 7 ways to do that without discounting.

CategoriesRevenue Optimization

“Anchor Products”: Why One Offer Can Build a Multi-Product Business

Posted on March 27, 2026March 27, 2026 by brad9455
“Anchor Products”: Why One Offer Can Build a Multi-Product Business

Rockefeller built an empire on kerosene. China used creatine to fund industrial infrastructure selling creatine. The pattern is the same… and it applies to your business too. Read to see what I mean.

CategoriesIndustry Trends & Thought Leadership

The “AREA2” Flywheel: 4 Steps That Turn Customers Into Compounding Growth

Posted on March 20, 2026March 20, 2026 by brad9455
The “AREA2” Flywheel: 4 Steps That Turn Customers Into Compounding Growth

Sustainable growth comes from a simple loop: Acquire customers, retain them, improve the economics of each relationship, then reinvest in acquisition. This is the AREA² flywheel. Read more about it here.

CategoriesIndustry Trends & Thought Leadership

8 Ways I Use AI In My Business + Prompts

Posted on March 13, 2026March 13, 2026 by brad9455
8 Ways I Use AI In My Business + Prompts

Most people use AI for gimmicks. I use it to speed up real marketing work. Learn 8 practical ways it helps me run my business, from brainstorming campaigns to planning out funnels and more.

CategoriesIndustry Trends & Thought Leadership

Breaking Down 5 Emails I Wrote

Posted on March 6, 2026March 11, 2026 by brad9455
Breaking Down 5 Emails I Wrote

I’ve written thousands of emails across dozens of niches. Here, I break down five of my favorites — what they are, what I did, and why they worked.

CategoriesCampaign Teardowns & Case Studies
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