Email Marketing Consultant
90% of what makes copy sell well is answering the right questions for the reader. Learn the nine questions every piece of copy has to answer, whether you ask them consciously or not.
After writing 1,000+ emails for clients across dozens of niches + myself, a few patterns become impossible to ignore. Here are 8 lessons that countless reps taught me.
“Polished, heavily designed emails perform better” is one of the most common and costly email marketing mistakes. Here’s why plain text wins and where design actually fits in.
Most people think email marketing is a copywriting problem. It isn’t. Here’s what actually separates good email marketers from great ones.
Launching your first product? Launching your next? More goes into it than you might think. Even if you’ve done it already. Read these 8 lessons I learned launching 3 of my own products to make your first or next launch easier and more lucrative.
