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Bradley Schnitzer

Email Marketing Consultant

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Tag: conversion copywriting

7 Persuasive Copywriting Techniques That Make Customers Pull Out Their Cards

Posted on August 10, 2026August 18, 2026 by brad9455
7 Persuasive Copywriting Techniques That Make Customers Pull Out Their Cards

If you thought that the best copywriters all come from the writing world, you’d be wrong. Some of the best copywriters came from sales, law, or philosophy before they ever wrote a marketing email. They already knew how to build a case, dismantle an objection, and lead someone to a conclusion without it feeling like…

CategoriesEmail Copywriting & Design

The Most Important Skill in Email Marketing Has Nothing to Do With Writing

Posted on April 13, 2026April 10, 2026 by brad9455
The Most Important Skill in Email Marketing Has Nothing to Do With Writing

Most people think email marketing is a copywriting problem. It isn’t. Here’s what actually separates good email marketers from great ones.

CategoriesEmail Strategy & Retention

Breaking Down 5 Emails I Wrote

Posted on March 6, 2026March 11, 2026 by brad9455
Breaking Down 5 Emails I Wrote

I’ve written thousands of emails across dozens of niches. Here, I break down five of my favorites — what they are, what I did, and why they worked.

CategoriesCampaign Teardowns & Case Studies
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