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Bradley Schnitzer

Email Marketing Consultant

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Tag: Email Campaigns

The Most Important Skill in Email Marketing Has Nothing to Do With Writing

Posted on April 13, 2026April 10, 2026 by brad9455
The Most Important Skill in Email Marketing Has Nothing to Do With Writing

Most people think email marketing is a copywriting problem. It isn’t. Here’s what actually separates good email marketers from great ones.

CategoriesEmail Strategy & Retention

How To Make Email 32% Of Your Revenue (7-Figure Case Study)

Posted on October 24, 2025March 11, 2026 by brad9455
How To Make Email 32% Of Your Revenue (7-Figure Case Study)

Learn how we grew this eCom health/wellness brand’s email revenue from the low 20% range to 32% of total revenue in 5 steps.

CategoriesCampaign Teardowns & Case Studies, Email Marketing, Email Strategy & Retention

Why Discounts Aren’t the Only (or Always the Best) Way to Get Email Signups

Posted on March 14, 2025March 11, 2026 by brad9455
Why Discounts Aren’t the Only (or Always the Best) Way to Get Email Signups

Is ‘Get 10% Off’ the best way to collect leads? Discounts work, but they also shrink margins and attract deal-seekers. Here’s when they make sense… and 7 better lead magnet alternatives to bring in high-value customers.

CategoriesEmail Strategy & Retention
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