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Bradley Schnitzer

Email Marketing Consultant

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Tag: eCommerce Growth

Back-End Offers: What Are They and Why Do You Need Them?

Posted on February 6, 2026February 5, 2026 by brad9455
Back-End Offers: What Are They and Why Do You Need Them?

Repeat purchases are where profits are made. Learn about back-end offers, why they matter, and a few types you can use to turn one-time customers into return buyers.

CategoriesRevenue Optimization

How to Get Repeat Customers With Nonconsumable Products

Posted on January 23, 2026January 29, 2026 by brad9455
How to Get Repeat Customers With Nonconsumable Products

Nonconsumable products don’t naturally replenish, but repeat customers aren’t out of reach. Learn how to design nonconsumable repeat purchases around needs like gifting, redundancy, and expansion.

CategoriesEmail Marketing

11 Reasons You Can’t Keep Your Customers Around

Posted on December 26, 2025December 26, 2025 by brad9455
11 Reasons You Can’t Keep Your Customers Around

Customers don’t leave because they’re “bored.” They leave when the experience fails to give them a reason to stay. This post breaks down 11 structural reasons retention falls apart and how small fixes can lead to solid improvements over time.

CategoriesEmail Marketing, Email Strategy & Retention

The Subscription Expansion Flow: From Single-Product to Full-Stack Subscriber

Posted on December 12, 2025December 12, 2025 by brad9455
The Subscription Expansion Flow: From Single-Product to Full-Stack Subscriber

Many brands stop selling to subscription customers after they secure that first subscription item. That leaves cash on the table. Learn how a Subscription Expansion Flow converts single-product subscription customers into full-stack loyalists.

CategoriesEmail Marketing, Email Strategy & Retention

How To Make Email 32% Of Your Revenue (7-Figure Case Study)

Posted on October 24, 2025October 30, 2025 by brad9455
How To Make Email 32% Of Your Revenue (7-Figure Case Study)

Learn how we grew this eCom health/wellness brand’s email revenue from the low 20% range to 32% of total revenue in 5 steps.

CategoriesBlogs, Campaign Teardowns & Case Studies, Email Marketing, Email Strategy & Retention

The 3-Step Email Flow System That Added $125k/Month

Posted on September 5, 2025September 5, 2025 by brad9455
The 3-Step Email Flow System That Added $125k/Month

Adding basic email flows can make a world of difference in your business. Learn how a home decor brand added six figures in monthly revenue with 3 simple flows… that only took a few hours to write, build, and implement.

CategoriesBlogs, Campaign Teardowns & Case Studies, Email Marketing, Email Strategy & Retention, Revenue Optimization

Why Discounts Aren’t the Only (or Always the Best) Way to Get Email Signups

Posted on March 14, 2025May 8, 2025 by brad9455
Why Discounts Aren’t the Only (or Always the Best) Way to Get Email Signups

Is ‘Get 10% Off’ the best way to collect leads? Discounts work, but they also shrink margins and attract deal-seekers. Here’s when they make sense… and 7 better lead magnet alternatives to bring in high-value customers.

CategoriesBlogs, Email Strategy & Retention
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