Email Marketing Consultant
Covers email automation, lifecycle marketing, segmentation, and list management strategies. Includes lead generation, engagement strategies, retention tactics, and re-engagement techniques.
Customers don’t leave because they’re “bored.” They leave when the experience fails to give them a reason to stay. This post breaks down 11 structural reasons retention falls apart and how small fixes can lead to solid improvements over time.
Subscriptions don’t scale by accident. You must guide customers through clear stages. This post outlines my 4-stage “Subscription Ascension System” that does exactly this so you can systematically grow your recurring revenue.
Many brands stop selling to subscription customers after they secure that first subscription item. That leaves cash on the table. Learn how a Subscription Expansion Flow converts single-product subscription customers into full-stack loyalists.
Gaining new subscription customers isn’t the only way to grow your recurring revenue. Learn how installing a Subscription Upgrade Flow can accelerate that growth by enlarging the average subscription order size of current subscription customers and cementing customer loyalty.
Learn how installing a Subscription Renewal Reminder Flow reduces churn (adding stability to your business) and adds easy revenue via one-off upsells.
Many brands try to grow/scale, only to spin their wheels, because they haven’t mastered their front-end offers. No front-end offer = no clear “entry” point for new leads. Learn what a front-end offer is, why it matters, where to use it, and see some real-world examples to inspire yours.
The chasm between $1 million and $10 million annual revenue is huge. No getting around it. It takes hard work, but the journey is not as complex as it seems. Learn 10 proven email & retention strategies to hit the big 8-figure milestone and reach new heights in your business.
Think $1 million annual revenue is far away? The journey there takes work… but the path is simpler than you think. Discover 9 proven email & retention strategies to hit the vaunted 7-figure milestone and reach a new stage in your business.
Learn how we grew this eCom health/wellness brand’s email revenue from the low 20% range to 32% of total revenue in 5 steps.
Launching your first product? Launching your next? More goes into it than you might think. Even if you’ve done it already. Read these 8 lessons I learned launching 3 of my own products to make your first or next launch easier and more lucrative.
