Check out how Flux Footwear used an upcoming change of seasons to highlight a specific benefit/use case of its running shoes and make more sales.
Category: Email Breakdowns
Email Breakdown #80: ButterDocs
See how a SaaS product applies the problem/solution email framework to its onboarding sequence, showing free trial customers the value of their software tool.
Email Breakdown #79: FLOOF (The Pillow Brand)
Learn how to build authority and make newer customers laugh in the process by mixing humor and helpfulness in a welcome sequence email.
Email Breakdown #78: Thursday Boot Company
Learn how to use humor, descriptive copy, and visuals to launch new product lines in the apparel niche.
Email Breakdown #77: Just Meats
Check out this short but sweet example of a holiday sale announcement that uses humor and brand personality to sell.
Email Breakdown #76: Creator Marketing
See how to lead customers through a problem→solution chain that sells your services.
Email Breakdown #75: Hike Footwear
See how to grab customers who merely visited your site with a Site Abandonment email.
Email Breakdown #73: Bright Cellars Part 2
Learn how to write irresistible outcome-focused copy to make buying easier for the customer and sell more products.
Email Breakdown #72: Bright Cellars
Learn how to establish a connection with new customers and sell them using authority by introducing them to your team. Plus, how to do an HTML/design-heavy email the right way.
Email Breakdown #71: Bon Charge
Learn how to knock skeptical customers off the fence and make a boatload of sales… by announcing a price increase.